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MillimeterHPA Hosts 2002 Technology Retreat in Palm Springs
Jan 17, 2002 12:00 PM
Exploring new and notable accomplishments in technology for production, digital media, post production, cinema, and television, the 2002 Technology Retreat will take place February 21-23 at the Hyatt Regency Suites in Palm Springs, California. This year’s event is the seventh annual Technology Retreat and is hosted by the new Hollywood Post Alliance (HPA). For complete schedule and registration information, go to www.hpaonline.com.
The Technology Retreat offers an informal, in-depth exchange of information and brings together technology visionaries and experts, users, manufacturers and broadcasters to share technical knowledge in a non-sales environment. Participants discover how new tools, techniques, and technology will help keep their companies successful in an industry in transition. More information on the retreat is available a “The Retreat offers access to new technology sooner than the NAB show,” states Retreat Committee Chair Mark Schubin, "and it's pretty amazing what we get. We did interlace vs. progressive resolution experiments four years ago. Three years ago, we had 72-frame-per-second video. Two years ago, we had surround-sound via headphones and were experimenting with concatenated conversions and various display technologies. Last year's datacasting seminar was awesome."
This year’s presentations and panels promise to be just as interesting, with a wide range of topics and interests to be covered, including new display technologies, MPEG-4, the latest DVD developments, disaster recovery, what manufacturers are planning for consumers, the latest plans from networks and broadcasters, archiving demands, iTV standards, forensic video analysis, military imaging and metadata, unusual PVR applications, accessible media compliance and opportunities, updates on rules, regulations, legislation, and the ATSC digital television standard, multiple-format HDTV post, Final Cut, film simulation in video, shooting HD instead of film, capturing metadata on set, and digital sound mastering that promises to keep volume levels the same.
The Tech Retreat is also known for its ground-breaking technology demonstrations, offered months before NAB. The 2002 lineup of demos will continue to grow as the Retreat approaches. To date, confirmed demos include compression for everything from digital cinema to the Internet, comparing film and HDTV shooting, the whole chain of variable frame-rate video, shooting 2.4:1 video without anamorphic lenses, 24p audio technology, and comparing up-conversion before and after transmission. There will also be HD lens and accessible-media demonstrations.
Retreat participants also benefit from face-to-face discussions on tech topics at daily breakfast roundtables, and a break from technology at the annual softball game.
Organizations participating in the 2002 Tech Retreat include ATSC, American Board of Recorded Evidence, Apple Computer, Azcar, CBS, Advanced Television, and Home Entertainment Gateway Association, CEA, Chyron, Columbia Tri-Star, DemoGraFX, Dolby, Evertz, Filmlook, Fletcher Chicago, FOX, Fujitsu, Laser Pacific, Matsushita Electric Corp. of America, Minolta, Media Matters, National Imagery and Mapping Agency, MPEG-4 Industry Forum, Panasonic, Paramount, Pear Avenue, Quartz, Sinclair, Sony, Specs Brothers, Thomson, THX, Tivo, Vertigo, WGBH, Warner Bros., and Westport Media Resources.
The Hollywood Post Alliance is an organization of the professional community of businesses and individuals involved in the post-production industry. HPA is based on the idea that in time of technological and economic challenge and opportunity, the post production community can be better served if the entire industry combines efforts to learn and work together.
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