Blue Order at IBC 2005

Aug 18, 2005 10:44 AM

Blue Order's Enterprise Media Asset Management (MAM) solutions provide quick and easy access to audiovisual content, streamline and automate content workflows, and enable content owners to reuse, repurpose, and resell their content more effectively. Blue Order has been deploying enterprise MAM solutions since 1995, and with its installed base serving thousands of users, is one of the global industry leaders in MAM.

On our booth no. 3.438 at IBC 2005, we will showcase Media Archive 3.0, a new major release of our Enterprise Media Asset Management platform, with a wide range of exciting new features:

Configurable Data Model: Media Archive 3 enables system administrators to customize the Media Archive data model from a backoffice GUI—with just a few mouse clicks. Different content types (video, audio, images, documents, and others) and content genres (news, sports, and politics) can be defined, and for each content genre, a specific set of data elements (attributes, strata) can be configured. Media Archive 3 comes complete with pre-configured data models for all content types.
Configurable Workflows: Media Archive Workflow Management automates machine-based workflows and supports human workflows, making workflows more efficient, more transparent and easier to trace. Media Archive 3 Workflow Management now comes with an easy-to-use scripting language (SwoDL—Simple Workflow Description Language) enabling administrators to customize workflows, plus preconfigured workflow templates for ingest, import, export, and content reuse that can be adapted to specific customer requirements.
Windows Media 9 Support:Media Archive's Multiformat Browsing Architecture (MBA) has been enhanced to support Windows Media 9, Microsoft's implementation of VC-1, as a video browse proxy format, adding to the MPEG-1 and MPEG-4 browse proxy formats already supported by MBA.
Web-based Multichannel Scheduling: Media Archive's Multichannel Scheduling (MCS), which allows users to schedule and monitor e.g. ingest jobs from a Web GUI, now integrates with a wider range of devices, including Quantel sQServers and IPV encoders. At IBC, we will demonstrate scheduled ingest from IPV encoders.
MAC support: Media Archive now includes a fully functional web client for Safari, the most popular web browser for Mac, enabling Mac users to search and retrieve content; share queries, collections, and EDLs; browse video; and create EDLs.
Avid Unity Integration: The Media Archive Avid Integration Package combines Avid's industry-leading news production tools with Blue Order's enterprise-scale Media Asset Management platform, providing access to content stored and produced on Avid Unity to hundreds or even thousands of users.
EDL folders in Workspace Management: Media Archive's Workspace Management (WSM), a collaboration and workflow support tool, has been enhanced to include EDL folders for storing and sharing EDLs across workgroups. This adds to WSM's existing capabilities for sharing queries and collections, accessing devices and databases and viewing the status of jobs and processes.

If you would like to visit us at IBC to see Media Archive 3 in action and discuss your MAM requirements, please schedule a business meeting or a demo by either:
sending an e-mail to IBC2005@blue-order.com or
calling us at +49 (0) 631 / 303-5200 or
registering online at www.blue-order.com/ibc_appointment.php

To register for a VIP Exhibits Pass please visit www.blue-order.com/company_events.html

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