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MillimeterPinnacle Systems and Panasonic Work Together to Integrate Networking Solutions for Tapeless Acquisition, Editing, Playout
Oct 30, 2003 12:00 PM
Pinnacle's support for direct playback and editing of video content from Panasonic P2 card offers streamlined workflow and enhanced reliability for news and sports
MOUNTAIN VIEW, Calif. - Pinnacle Systems, Inc. (NASDAQ: PCLE) announced it is collaborating with Panasonic AVC Networks Company to deliver interoperability between Panasonic's revolutionary DVCPRO P2 series, solid state memory-based professional products and Pinnacle's IT-based networked media solutions for broadcast news, sports, editing and content delivery. The alliance between these two industry leaders will enhance workflow and reliability for broadcasters by providing them with a completely tapeless system in which they can directly play back and edit video content captured on the P2 cards using a broad range of Pinnacle products.
"Pinnacle's long experience in delivering IT-based solutions for broadcast production and content delivery makes it an invaluable cooperation in the development of P2 solutions for today's streamlined broadcast workflows," said Yoshihiko Yamada, VP of Systems Business Group, Panasonic AVC Networks Company. "While news applications will likely be first to adopt the new media format, with support from companies like Pinnacle we expect to see broad implementation of Panasonic's P2 technology."
Together, Pinnacle and Panasonic will explore integration of Panasonic's P2 technology for video with Pinnacle networked media products, which include Vortex networked news systems, Pinnacle Liquid editing systems, Team Sports solutions, MediaStream servers and Palladium Store shared storage systems.
"Panasonic's P2 card for IT-based news gathering promises new levels of maintenance-free reliability, instant data access, format compatibility and future scalability, all of which fit nicely with Pinnacle's development of our advanced networked solutions for News," said Ajay Chopra, president of Pinnacle's Broadcast & Professional division. "We believe our customers around the world who choose Pinnacle's open architecture approach to IT-based workflows will want to leverage the new P2 technology and we are pleased to be working with Panasonic to ensure interoperability between our respective systems."
P2 cards are professional plug-in cards containing Panasonic SD (Secure Digital) Memory modules and are compatible with PCMCIA slots on personal computers. The initial P2 card will allow 18 minutes of DVCPRO or nine minutes of DVCPRO50 recording on a card using the PCMCIA type II form factor. Panasonic anticipates releasing a range of DVCPRO P2 series devices, including camera-recorders, VTR style recorders, and a 5.25-inch drive bay unit. The goal of the alliance is to enable material gathered with cameras and other devices using P2 storage media to be instantly usable for production and playout simply by plugging the card into a card reader. This integration would further speed time-to-air, particularly for environments such as broadcast news and sports.
In addition, from the view point of customers' investment, Panasonic will expand the product range through the enhancement of SD-memory capacity, namely the migration from SD to HD recording and playback. Panasonic plans to build a 128GB P2 card in the near future. That is more than two hours of HD at 100Mbps on a single P2 card. The ability to record DV, DVCPRO, DVCPRO50 and DVCPRO HD on the same P2 card is also an important testament to the strength and consistency of the DVCPRO compression scheme and the clear migration path from SD to HD.
For more information about Panasonic's DVCPRO P2 series, visit www.panasonic.com or http://panasonic.co.jp/bsd.
About Pinnacle Systems, Inc.
Pinnacle Systems provides broadcasters and consumers with cutting-edge digital media creation, storage, and playback solutions for use at Home, at Work and on the Air. Pinnacle Systems' award winning digital media solutions are in use around the world for broadcast, video editing, DVD and CDR authoring and on the Internet. A recognized industry leader, the company has received nine prestigious Emmy Awards for its technical innovations and carries this commitment throughout all of its product lines. Pinnacle Systems may be reached at (650) 526-1600 or at www.pinnaclesys.com www.pinnaclesys.com.
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